Personal Identity & Branding

Subheading here

Background

Service Measure is a UK-based multinational market research firm that specializes in mystery shopping, dining and guest programs. Over the last decade, Service Measure has revolutionized the business with innovative technology, offering industry-leading products and services. The company's online presence however had not kept pace and needed to more accurately reflect their authority. In addition to the company's main website and portal, a second site site exists to support the company's newest digital products.

Goals

Drive leads through an easy-to-use contact form
Position the company as market leader
Modernize the overall look and feel

Original State

Initial Wireframes

I started wireframing by initially blocking out specific sections to tell a logical narrative through a single scrollable page. The idea was to give Peter and Greg everything they need to know without requiring a click. However, I would actually use additional pages to feature the company's innovative technology products and services in more detail